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Studies have shown that prospects need to see or hear your company's name multiple times - as many as 7 or 8 - before they are familiar enough with it to pick up a phone and call.

An effective Brochure Design can speak for your company and convince potential customers to do business with you.

A principle of website design is to make sure there is strong, clear navigation on EVERY page so that the viewer knows where they are, where they can go, and how to get back to where they were.

A basic principle of logo design is to practically design it so it can be affordably and easily used in a variety of mediums.

Familiarity is key to growing your business. Logo design is a primary factor since your company logo is the cornerstone of all of your marketing and promotional material.

80% of the world's most widely recognized logo design symbols use either one or two colors.

Your website home page should be informative, and should call your visitor on action.

Your website home page is the place where the visitor decides what he will do, click on some of your links, or leave the site.

A good choice of colors as a tool in the distribution of information, is something that should be given serious consideration.

Flyers are used for many reasons, including event promotion, sales and advertising.

A web site project starts with strategy and objectives and evolves into design, production, launch, and maintenance.

Design plays an important role in our everyday decision making and as such, an ongoing graphic design program is an important part of good business strategy.

Ideally, a logo should function as a discrete unit with a width not much greater than its height.

An ongoing design program which guides the look of everything from company stationery, logos and brochures, internet marketing communications, magazine layout, to print materials, signage, packaging, exhibits and presentation materials provides a clear, consistent image for your company or product.

Vector files are files that you can resize, scale, and even change colors or fonts without loosing any quality or resolution on your image. It's best to make GIFs or any other bitmap formats you may need for your web site. Vector files are mostly used by professional designers or print shops.

Having an effective Brochure Design is a great cost-affective method of ensuring your target market is well aware of all the products and services your company provides.

Your website home page should clearly indicate what the site is about.

The web can be a cost-effective way to level the playing field and compete in a big business economy, while investing small amounts of resources.

According to the Graphic Artists Guild you'll pay $2,000 to $10,000 for a corporate logo at a traditional design firm.

Iconic logotypes are also referred to as combination marks. An iconic logotype generally combines a brandmark symbol with a wordmark.

A basic principle of website design is to place the navigation on the place where the people are used too look for it, and keep the navigation system the same on all the pages.

Often a customer will hold onto your company's brochure until its services are required. A brochure can also be converted to PDF format for download from of your website.

Simplicity is one element all effective logo design samples have in common.

Reinforcing brands helps to solidify consumer loyalty.

The general look and color combination of your custom made web design site should be pleasing and related to the interests of your visitors however, the areas devoted to text should not strain their eyes.

A logo design defines a companies direction, character.

A strong corporate identity will help your business attract new customers and keep existing customers coming back.

If you sell products, a properly designed catalog is your key to success.

Creating a company logo is one of the most important stages in building brand awareness for your customer.

Pantone colors are used by professional print shops around the world. They are universal colors that help designers, print shops and customers talk in one language.







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